Summer Encore SeriesFree Webinar: Bridging the Product Information Gap

Improve item setup effectiveness and increase speed-to-market.


Are you confident in your product data? 80% of brand owners and retailers are not.*

Consumers are looking for trusted, consistent product information. They demand a truly seamless browsing, discovery, and shopping experience across all of our channels.

Accurate, complete, up-to-date content is essential to sales growth, but is one of the most complex, labor intensive information exchange processes for the retail industry.

Does your organization need help getting started? Or need to improve its product information business processes? Wonder what it takes to do it right? You’ve come to the right place.

Join Susan Pichoff, GS1 US Sr. Director of Community Engagement, to learn how your organization can effectively implement a standards-based product information program to create, manage, and share images and attributes across the retail supply chain.

Who Should Attend

  • Small, mid-sized and large retailers, marketplaces, brand owners, suppliers, and manufacturers
  • Retail trading partner staff who are responsible for master data management, item setup, product information sharing, data synchronization, supply chain operations, inventory management, information technology, procurement, contracting, or pricing
  • Solution Providers


Susan Pichoff

Susan Pichoff
Sr. Director of Community Engagement, GS1 US

*Source: GS1 US, Rising Risks of Poor Data Quality — and Its Impact on Your Entire Business